Let My People Go Surfing: The Education of a Reluctant Businessman - Including 10 More Years of Business as Usual

di Yvon Chouinard (Autore)

Penguin Putnam Inc, 2016

In this newly revised 10th anniversary edition, Yvon Chouinard--legendary climber, businessman, environmentalist, and founder of Patagonia, Inc.--shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. From his youth as the son of a French Canadian handyman to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment, Let My People Go Surfing is the story of a man who brought doing good and having grand adventures into the heart of his business life-a book that will deeply affect entrepreneurs and outdoor enthusiasts alike. "This is the story of an attempt to do more than change a single corporation--it is an attempt to challenge the culture of consumption tat is at the hear of the global ecological crisis." --From the Foreword by Naomi Klein, bestselling author of This Changes Everything

• Autore: Yvon Chouinard
• Editore: Penguin Putnam Inc
• Anno: 2016
• Rilegatura: Paperback / softback
• Pagine: 272 p.
• Dimensioni: 241 x 165 mm
• Peso: 582 gr.
• EAN: 9780143109679

Testo in English